PRI Convention 2023 A Diesel Enthusiast’s Playground

DieselWorld takes on Performance Racing Industries convention

Photos by Mach1Media

For decades, the Performance Racing Industry (PRI) Convention has stood as a cornerstone in the automotive industry, a testament to the relentless pursuit of speed and innovation. With its inception in the late ‘80s, PRI has been a driving force, providing a platform for manufacturers, engineers, and enthusiasts to converge and push the boundaries of automotive performance.

Since its humble beginnings, PRI has grown into an annual extravaganza, attracting industry leaders and visionaries from around the globe. The convention serves as a nexus for showcasing cutting-edge technology, fostering collaborations, and propelling the automotive industry into uncharted territories.

PRI plays a pivotal role in connecting businesses, promoting the exchange of ideas, and driving technological advancements that reverberate far beyond the convention walls. It serves as a melting pot for the latest innovations in racing, be it drag racing, sled pulls, or other high-performance endeavors.

In the grand tapestry of the PRI Convention, diesel enthusiasts have found a new place to hang out, a place where the rumble of engines becomes a symphony and the spirit of competition fuels a collective passion. The convention not only celebrates the present state of the automotive industry but also acts as a catalyst for its future evolution – especially the diesel scene.

We couldn’t help but appreciate the profound impact PRI has had on shaping the performance diesel landscape. The longevity of PRI speaks to its enduring commitment to propel the automotive industry forward, and each year’s gathering becomes a chapter in the ongoing saga of automotive excellence. Seeing “Diesel Row” and all of the awesome industry leaders like FASS, S&S, and Exergy Performance set up and turn so many heads in a (formerly) gasoline based performance world.

In essence, PRI is more than a convention; it’s a dynamic force that propels the automotive world into new realms of possibility. Through its unwavering dedication to performance, innovation, and the celebration of shared passions, PRI has become an indispensable institution for diesel enthusiasts and automotive aficionados alike.

Be sure to check out our 40 minute coverage film from PRI 2023 on our Facebook and Youtube pages!

New Product on the Block!

FASS EGR Filter Kits

FASS EGR Solutions are a revolutionary upgrade for the diesel industry. By filtering out 85% of the particulate matter from the EGR stream, FASS EGR Filter Kits drastically extend the life of the EGR cooler and valve.

Additionally, FASS EGR Filter Kits significantly reduce particulate matter build up on the intake valves, inside the intake, and on the piston rings.

For diesel truck owners, this simple upgrade, which installs in under two hours, can dramatically improve the life of the EGR System and vital engine components.

Engineered and manufactured right here in the USA, FASS EGR Kits utilize a system-specific filter—not an off-the-shelf kit. This filter is self-regenerating and maintenance free.

All FASS EGR Filter Kits feature a 409 stainless steel body, with cast or mandrel-bent TIG-welded 304 stainless tubing for the best possible durability, fit, and finish.

Currently, FASS EGR Filter Kits are available for pre-order for 2017-2019 GM 6.6 L5P Duramax pickups, 2020-2022 GM 6.6 L5P Duramax pickups, and 2017-2019 6.7 Powerstroke pickups—with additional engines/platforms coming soon. Pre-orders are expected to ship in early Q1 2024.

For more information, visit FASSEGRSolutions.com.